Call Tracking and Digital Marketing: what are the benefits ?

In an increasingly complex and difficult market context, companies must be more efficient and understand more clearly what works and what does not in the development of their business. It is increasingly crucial not only to employ all possible marketing tools and strategies to market yourself, but also to effectively track and measure results to… Poursuivre la lecture Call Tracking and Digital Marketing: what are the benefits ?

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List of tools to use in digital marketing

Our favorite digital marketing tools and their uses Social networks: different uses depending on the platform Twitter is a multifunctional tool for me:Watch on subjectsStudy of Competition,Identify influencers.While it helps find information, it is also used to share articles. Linkedin : has a more network dimension : There are the people you know in real life… Poursuivre la lecture List of tools to use in digital marketing

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Winning the Race for Digital Commerce

More and more consumers are opting for the convenience of purchasing on their smartphones or laptops than shopping in stores. Yet the reality is that despite the growing importance of digital commerce, many established fast-moving consumer goods (FMCG) companies still don’t have a well-funded plan in place to seize the opportunity. They’re struggling to win… Poursuivre la lecture Winning the Race for Digital Commerce